Friday, 18 November 2011
The type face of the KERRANG! masthead is all in capital letters, this immediately shows that the music is loud. The letters of the masthead are cracking also representing this as the music is so loud it breaks the letters. The colour of the font tends to be black or white and if neither of them are used it would tend to be red. these colours used represents the darkness of the music and the solid colours allows you to see the cracks more clearly than if they were pastel.
This is different to mix mag magazine because then tend to use bright neon pastel colour for their mast head but the main colour tends to be white. this represent the light 'heartedness' of the music and the neon colours would represents raves. The 'mix mag' masthead text is written in lower case, a significant instant difference between the two mast heads. The font is softer and ‘flows’ more than the kerrang text which is sharp. This ‘roundness’ of the text is like how the songs of ‘club’ music follow on to eachother without any gaps, this is also emphasized by the round circle in the ‘I‘ which looks like a vinyl.